4 Reasons You Can’t Afford to Neglect Your Email Strategy

May 13, 2016 Valerie Lauer, Copywriter

 

Email may predate the Internet, but it’s far from being extinct. E-newsletter campaigns still reign supreme in the land of content strategy.

Since 1971, when the first computer-to-computer message went hurtling through an ARPANET system to land on a screen 10 feet from where it started, email has come a long way both in terms of content and reach.

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