Returning to Her Roots: A Profile of Editorial Director Hillary Myers

July 5, 2016 Thomas Crocker, Copywriter

Longtime True North Custom team member Hillary Myers left her original department, editorial, to lead the client services group in 2014. Eventually, however, the lure of her first love—content creation—became too great to ignore.

In November 2015, Hillary, a former advertorial writer and nine-year True North Custom veteran, returned to editorial for her second stint as the department’s director. Her return coincided with a particularly disruptive moment for content marketing and those who use it to tell their stories.

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